Professional Design

When clients think of printers, they often don’t associate them with Graphic Design.

A lot of people think they have a keen eye for design, but without the right colours, layout & attention to detail, designs don’t always effectively convey their message. It’s not just about looking good (though it is important) it is all about form and function.

 

Supplying your own artwork? Read this!

The following are some things to consider when providing artwork for print

  • Always keep any text and/or important information 5mm from the edge of your artwork.
  • Always include minimum 3mm bleed on your files.
  • Check that your offset artwork is the correct colour space: (CMYK, spot colours, rich black solids, one colour black text etc)
  • Please save your PDF file with trim/fold marks. If you are using Acrobat Distiller please be sure to save files on a high setting (High Quality Print, Press Quality).
  • If possible, we like the client to supply us with a proof so that we can check it against the file that we receive to ensure that nothing has changed between your computer and ours.
  • Images should have a resolution of 300dpi if possible.
  • Text in Illustrator files should be converted to outlines before exporting.
  • Always embed fonts when creating a PDF.
  • Please supply files as single, subsequent pages only - (Please do not set up your document with facing pages/spreads).
  • Files can be supplied via email, info@geelongprintworks.com.au, uploading via our website, CD, USB or our FTP - please contact us for ftp address and login details.

Feel free to contact us with any queries regarding your art setup and we will be happy to help.

> Download Art Setup Example

art_setup_template.jpg

 

Designing your identity

Your business ‘identity’ is your label, your stamp, the thing that says to the client ‘This is who we are’ so it is important to remember, you only get one chance to make a great first impression.

Here at Geelong Printworks we have a dynamic Graphic Designer who can draw from her many years experience in the print industry to provide your business with a visual identity that is modern, professional, creative & most importantly you.